Checking the domain name’s history before purchasing one is essential in the buying process.
The history of any domain is an important consideration when purchasing a domain name. Discover if the domain name you are considering has already been taken, as well as the purpose for which it was put to use.
There are a lot of domain tools to check a domain’s history out there. In this blog, we’ll learn how to verify the history of a domain name using free but best tools. Also, suppose the domain you’ve selected has already been registered. In that case, I’ll look into what you need to know before making a new purchase.
What is the history of a domain?
If a domain name is already registered, there is no reason to believe it is a brand-new domain. It is estimated that there are currently more than 1.6 billion active websites worldwide from ICANN. New domains are being registered every day, and many existing domains are about to expire. That means that the domain name you’ve selected may already be in use by another person or entity.
To find out whether a domain name you have picked is new or has already been used, you can check its history.
Why does Domain Expire?
Let’s find out why a domain expires first before determining exactly why a domain history needs to be verified.
For a variety of reasons, a domain name may expire. E.g.
- If the domain owner has decided to stop running his website for any reason, the domain will be expired.
- The domain was taken for a closed business, and the prior owner did not renew the domain.
- The domain owner has passed away, and no one has renewed the registration.
- It’s possible that the domain owner just neglected to renew their registration when its expiration date approached.
- When Spammers no longer needed the domain for spamming, the prior owner did not renew it for some spammers.
- Maybe In the past, it was being utilized as a PBN site; however, the previous owner never renewed it.
- If the domain was previously penalized or banned from Adsense by Google, the owner might have neglected to renew the restriction.
There could be a slew of other explanations as well.
Due to reasons 5, 6, and 7 above, you should avoid any name that has expired because of these issues. You should have never purchased such a domain name.
The only way to know why a domain has expired is to look at its history. Moreover, to avoid any adverse effects on the website’s SEO, you should review the domain history shortly.
How can I see the history of my domain?
Step 1: Check Whois Record
After deciding on a domain name, you should check the Whois record. Enter the domain name and click the Get History button at https://whoisrequest.com/history/. As a result, all past Whois history data will be available.
As an example, I looked into the history of the passivern1.com domain, depicted in the image above. From the historical whois records, anyone has taken this domain yet. In other words, it’s a brand-new field. Please accept my congratulations if you see results similar to your search term. You are no longer required to check anything else, and you are no longer required to read this article. No problem with getting the domain ownership.
What if you have a history of your selected domain? Here’s a picture of what you’re looking at:
As an illustration, I looked into the history of the domain passivern.com. In 2010, the domain was first registered, and it has been dropped twice. Said, the domain name has previously expired.
Expired domains refer to domains that have been used but are no longer in use. In other words, you can say them “Old Domain Name.” Before purchasing this domain, please consider that it has been previously used.
Step 2: Check out the domain’s past content.
Wayback Machine is an essential and popular feature of the Internet Archive. It’s also a free tool. Go to the Wayback machine and search for the file you want.
Go to Wayback Machine: https://web.archive.org/
If you type in the URL of the domain in the search box, you’ll get a history of the domain. See the image below for yourself –
You can view the website’s current state by selecting one of the highlighted dates.
Please be aware that the archive.org website may be restricted in some countries due to IP restrictions. A virtual private network (VPN) is required in this situation.
Here’s everything you need to look at, in order:
- Find out if there was any Chinese or Japanese content in the previous version. Exclude it if such is the case. In the past, spammers were more prone to target this site.
- Consider whether the domain has already been utilized as a PBN. Multiple Category Posts, Spinned / Autogenerated Articles (messy type articles), and Spinned / Autogenerated Posts are all signs that it was PBN previously. You should avoid the domain as well if you find anything like this.
- Suppose your intended niche does not correspond to the prior contents of the site. In that case, it is preferable to leave it out entirely. But I exclude them. It’s up to you if you want to take that domain name. It isn’t required.
- Find out if the previous owner to another URL redirected the domain. It’s only if you study the archive thoroughly that you can grasp it. Moz can also assist you in this endeavor. Analyze the domain by clicking the Analyze button at https://analytics.moz.com/pro/link-explorer/home [ Make a free account at first ] and entering the URL. If your selected domain rederected to any other domain; MOZ will show you.
If the domain has been redirected, PLEASE avoid it.
Your domain must first pass the four tests outlined above to proceed to the next phase.
Step 3: Analyze the domain’s past backlinks and anchor text.
You can check backlinks and anchor text with any of the available tools. Here are the links to the two free resources. –
- Use this tool: https://ahrefs.com/backlink-checker (it’s free).
- http://moz.com/link-explorer (Search Engine Optimization) (Open a free account and search for ten domains per month.)
While viewing the backlinks, you will also see the anchor texts of the links. Taking a domain name if you observe encrypted text that is irrelevant is unnecessary.
An example of this type of anchor text is seen in the following image.
With regards to link building, here are some things to keep in mind
1. It is advisable to check each domain’s backlinks manually. You should check backlinks from low-quality websites, adult content, sensitive content, or spammy websites. If yes, then must avoid this domain name.
How do you tell whether a backlink is spammy?
- A website link in the Chinese or Japanese language can be deemed spam.
- You may be flagged as spam if you have excessive backlinks from automatically accepted comments. Get rid of all of these links if you can.
2. Avoid any additional domains redirected to that domain.
3. Verify if AdSense has been blocked. If blocked, then avoid the domain name.
To see if a domain has been blocked from serving AdSense advertising, visit https://adsensechecker.com/. Go here and insert your domain name.
4. Be aware of the domain’s drop rate.
This step should not be skipped even if you succeeded in the preceding steps. Not taking the domain if it has been dropped too many times is preferable. More significant drops imply that the domain has undergone more development for starters. Dropping it a couple of times could be okay. Nonetheless, if it’s been dropped more than twice, I’d advise not taking it.
5. Check whether the previous owner used black hat tactics to rank on search engines. If yes, avoid the domain name.
Step 4: Norton Safe Search
It’s not so important, but you can check it also.
Norton Safe Web is a Norton Security effort that aims to make the internet a more secure environment, a safe web. It is possible to track web pages for harmful codes and other malware with the Safe Web application. You may find out if your domain name is safe or if it has been blacklisted for malware by visiting this page. Norton Safe Web is the most effective tool for ensuring that your domain name is free of malware before transferring ownership.
Go to Nortion Safe Search from here — https://safeweb.norton.com/ , open a free account and search your domain name. It will check and give you the full report.
Malware and other malicious code on a website defame its authority in the internet world. It is challenging to rebuild a lost reputation after being victimized by malware or other malicious code. Consequently, before purchasing a new domain name, ensure that the domain name is free of any undesirable elements.
Does the Spam Score matter when purchasing a domain name?
MOZ assigns a spam score to a piece of content. There’s no connection between this and anything Google has ever done or will ever do. As long as the problems mentioned above are addressed, there should be no concerns with the spam score. Backlinks are a great way to lower your site’s spam score once it’s been up and running. Suppose a domain has three backlinks, and two of those backlinks come from sites with spam scores above 80%. Your domain’s overall spam score will be significantly higher if this occurs. A lower spam score will result if you build backlinks to 100 high-quality sites instead of just two low-quality ones. Disavow Links is yet another choice available to you.
What if the archive of the expired domain doesn’t show any history?
Assuming there is no history in the archive, it is safe to infer that this domain has not been worked on previously. It’s possible that someone bought it and then abandoned it. Anyone can check backlinks and other stuff here.
What if I purchased a domain name without researching its past. Now, what can I do?
If possible, since you’ve already purchased the domain, give the following a whirl. You should start working on a new domain instead of noticing anything damaging. To republish previously published content, you will need to delete the old domain, remove it from search engine results, and then republish it under the new domain name. If you’re still unsure, seek the counsel of an expert.
What is the cheap domain registrar?
NameCheap and Domain.com; are both recommended in this case. You can use any one of them.
I hope that if you follow the advice above, you’ll find a good domain name. However, if you’re just getting started with blogging, I’d recommend getting a completely new domain.